Why follow Gary Vee
GARY VEE
Full Name Gary Vaynerchuk
Also Known As Gary Vee, GaryVee
Location New York City, USA
Primary Language English
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💼 PROFESSIONAL IDENTITY
Primary Role Entrepreneur, Content Creator, Marketing Expert
Company/Brand VaynerMedia (CEO), VaynerX (Chairman), VeeFriends
Industry Digital Marketing, Entrepreneurship, Social Media
Influence Level ⭐⭐⭐⭐⭐ Thought Leader
Years Active 15+ years (in content creation)
📊 AUDIENCE & REACH
Total Followers 45M+
Platform Breakdown:
- Instagram 11M+ followers
• YouTube: 3.5M+ subscribers
• LinkedIn: 5M+ followers
• Twitter/X: 3M+ followers
• TikTok: 15M+ followers
• Podcast: Top global podcast (GaryVee Audio Experience)
Best Platform: Multi-platform dominance (Instagram & TikTok strongest)
Platform Focus: Multi-platform master - creates for all major platforms
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🎨 CONTENT PROFILE
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Content Type: Video-first (Mixed with written and audio)
Content Style: Educational + Motivational + Raw & Authentic
Primary Topics:
• Social Media Marketing
• Entrepreneurship & Business Building
• E-commerce & Digital Strategy
• Personal Branding
• NFTs & Web3
• Content Creation Strategy
Content Frequency: Daily (multiple posts per day)
Content Format:
• Short-form video (TikTok, Reels, Shorts)
• Long-form content (YouTube keynotes, Q&As)
• Micro-content (Instagram posts/stories)
• Daily vlog (DailyVee series)
• Podcast episodes
• Written posts (LinkedIn articles)
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💡 EXPERTISE & SPECIALIZATION
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Core Expertise:
• Social Media Marketing & Strategy
• Content Distribution & Repurposing
• Brand Building & Personal Branding
• Entrepreneurial Mindset & Hustle Culture
• Digital Advertising & Marketing
Known For:
Gary Vee pioneered the "document, don't create" approach and the reverse pyramid content model. He's famous for his high-energy, no-BS advice on entrepreneurship, his ability to predict social media trends years ahead, and his relentless work ethic. He transformed Wine Library from $3M to $60M through early YouTube content.
Signature Content/Series:
• GaryVee Video Experience (Daily show)
• GaryVee Audio Experience (Daily podcast)
• DailyVee (Behind-the-scenes vlog)
• Tea with GaryVee (Q&A series)
• TrashTalk (Garage sale flipping show)
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📚 ACHIEVEMENTS & CREDENTIALS
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Books Published: 6 New York Times Bestsellers
• "Crush It!"
• "The Thank You Economy"
• "Jab, Jab, Jab, Right Hook"
• "Crushing It!"
• "Twelve and a Half"
• "Day Trading Attention"
Companies Founded:
• VaynerMedia (Full-service digital agency)
• VaynerX (Media holding company)
• VeeFriends (NFT & entertainment brand)
• VeeCon (Annual super conference)
Notable Investments: Facebook, Twitter, Venmo, Uber, Snapchat, Coinbase, Liquid Death
Speaking Engagements: Global keynote speaker (300+ keynotes)
Awards/Recognition: Fortune 40 Under 40, Crain's Business 40 Under 40
Business Revenue Range: $100M+ (VaynerMedia valued at $300M+)
Net Worth: $210M+ (as of 2025)
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🎯 WHY FOLLOW?
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Best For:
• Entrepreneurs building businesses from scratch
• Marketers wanting to master social media platforms
• Content creators learning distribution strategies
• Anyone needing daily motivation and accountability
• Business owners pivoting to digital-first strategies
You'll Learn:
• How to leverage organic social media for business growth
• The "Reverse Pyramid" content repurposing strategy
• Platform-specific content optimization (TikTok, Instagram, LinkedIn)
• Building authentic personal brands
• Understanding attention economics and cultural trends
• The $1.80 Instagram engagement strategy
• How to think long-term while executing daily
Content Highlights:
• Raw, unfiltered business advice (no fluff)
• Real-time responses to current marketing trends
• Actionable tactics you can implement immediately
• Behind-the-scenes of running multiple companies
• Predictions about platform shifts and opportunities
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🔗 WHERE TO FIND THEM
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🌐 Website: garyvaynerchuk.com
📸 Instagram: @garyvee
🎥 YouTube: GaryVee
💼 LinkedIn: Gary Vaynerchuk
🐦 Twitter/X: @garyvee
📱 TikTok: @garyvee
🎙️ Podcast: The GaryVee Audio Experience
📧 Newsletter: Available via website
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📈 ENGAGEMENT INSIGHTS
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Engagement Rate: High (especially on TikTok and Instagram)
Response Rate: Highly engaged - responds to comments, DMs actively
Community Style: Interactive + Educational + Motivational
Monthly Impressions: 300M+ across all platforms
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🏷️ TAGS
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#DigitalMarketing #Entrepreneurship #SocialMedia #ContentStrategy
#PersonalBranding #Hustle #GrowthHacking #Business #Marketing
#ContentCreation #Web3 #NFTs
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📝 ADDITIONAL NOTES
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Gary Vee is known for his intense, high-energy delivery and brutal honesty. His content can feel overwhelming due to volume (posts 10-20+ times daily), but this demonstrates his "document everything" philosophy.
He's particularly valuable for understanding how to adapt content to different platforms and predict where attention is moving next. His 2025 focus is on short-form video dominance and interest-graph algorithms over follower counts.
Notable quote: "Document, don't create" - emphasizing authentic, behind-the-scenes content over polished productions.
Life Goal: To buy the New York Jets NFL team.
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⚠️ CONTENT WARNING
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Gary's content includes frequent profanity and aggressive "hustle culture" messaging that may not resonate with everyone. His approach is intense and not for those seeking work-life balance content.
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Last Updated: October 30, 2025
Profile Status: ✓ Verified / ✓ Active
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Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
Airbnb is a mission-driven company dedicated to helping create a world where anyone can belong anywhere. It takes a unified team committed to our core values to achieve this goal. Airbnb's various functions embody the company's innovative spirit and our fast-moving team is committed to leading as a 21st century company.
The Host ops tooling team focuses on creating tools and services that support home-sharing and our community of hosts in the larger ecosystem, with internal & external stakeholders. We do this by partnering with those stakeholders to create win-win solutions that support our community and benefit society at large.
The team is developing a supply moderation platform that allows us to offer product solutions to 1000+ Operation specialists around the world that are based on our policy objectives. Our long-term goal is to be able to launch a solution in any city with minimal to no engineering effort.
To accomplish these goals, we work closely with Legal, Data Science and Operations colleagues. This invigorating cross-functional partnership is a defining element of software engineering on the team, one that maximizes the impact of the products we build and contributes to Airbnb’s leading position in the home-sharing economy. If you are passionate about using technology to make a positive impact on the world, this is the right team for you!
What You’ll Do
As a Senior Software Engineer on the Host ops tooling team, your work will directly contribute to one of the most potent elements of Airbnb’s commitment to operate as a 21st-century company by enabling us to strengthen, partner with, and earn the trust of the communities we serve.
The Ops Tooling team is part of the Guest & Host organization and supports the Hosting Supply team by developing tools and automation for supply onboarding, curation, labeling, and vetting. The Senior Engineer will work closely with cross-functional partners on Host Ops tooling, focusing on server-side development, data management, and system integration. Their responsibilities include creating robust backend systems to automate and reduce manual tasks. Additionally, they will design scalable systems and data pipelines, and collaborate with AI/ML teams to implement algorithms that enhance analytics and content classification.
You will work with a team of talented, passionate, mission-driven developers and a diverse set of partners and stakeholders across product, design, data science, policy, operations, and legal disciplines.
Your contributions will take a variety of forms, including:
- Building a long-term moderation platform with well-defined APIs that is service-oriented, modular, granular, observable, configurable, and efficient
- Creating highly-automated, auditable, access-controlled tools for Airbnb compliance managers to address off-platform compliance issues
- Designing intuitive experiences for hosts that make it simple for them to learn about and comply with the Airbnb’s policies
What You’ll Need to Succeed
- 6+ years of full-time work experience in software engineering, information technology, or a related domain
- Bachelor’s or Master’s degree in computer science, or equivalent experience
- Passion for delivering products end-to-end, from ideation through planning and scoping to implementation and experimental A/B testing
- Proficiency in one or more back-end server languages (Java/Ruby/C#/C++/etc.)
- Expertise in popular storage systems such as relational or noSQL databases
- Ability to write high-performance production-quality code
- Willingness to work across the stack to address technical challenges anywhere in the system
- Experience in designing and building large-scale production systems
- Knowledge of SOA (service-oriented architecture) design patterns
- Success at mentoring others and leading by example
- Strong written and verbal communication skills
- Attention to detail, bias for action, and the ability to tackle ambiguous problems
- Desire to work collaboratively in cross-functional teams with design, product, data science, policy, operations, and legal partners
Onglet 2
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📋 PROFILE TEMPLATE - PEOPLE TO MUST FOLLOW
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[PROFILE PHOTO]
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🎯 QUICK OVERVIEW
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Full Name: [Name]
Also Known As: [Nickname/Handle]
Location: [City, Country]
Primary Language: [Language]
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💼 PROFESSIONAL IDENTITY
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Primary Role: [Main profession/expertise]
Company/Brand: [Company name or personal brand]
Industry: [Main industry/niche]
Influence Level: ⭐ [Thought Leader / Expert / Rising Star / Practitioner]
Years Active: [Number] years
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📊 AUDIENCE & REACH
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Total Combined Followers: [Number]
Platform Breakdown:
• Instagram: [Number] followers
• YouTube: [Number] subscribers
• LinkedIn: [Number] followers
• Twitter/X: [Number] followers
• TikTok: [Number] followers
• Podcast: [Number] listeners/downloads
Best Platform: [Platform where most active/influential]
Platform Focus: [Multi-platform / Single-platform focused]
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🎨 CONTENT PROFILE
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Content Type: [Video / Written / Podcast / Mixed / Visual]
Content Style: [Educational / Inspirational / News & Trends / Case Studies]
Primary Topics:
• [Topic 1]
• [Topic 2]
• [Topic 3]
• [Topic 4]
Content Frequency: [Daily / 3-5x week / Weekly / 2-3x month]
Content Format:
• [Format 1: e.g., Short-form video]
• [Format 2: e.g., Long-form content]
• [Format 3: e.g., Newsletters]
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💡 EXPERTISE & SPECIALIZATION
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Core Expertise:
• [Expertise area 1]
• [Expertise area 2]
• [Expertise area 3]
Known For:
[Brief 2-3 sentence description of what they're most recognized for]
Onglet 3
📋 Must-Follow Influencer Profile
[PROFILE PHOTO] | [Full Name] | @[Social Media Handle] |
One-Line Summary: [A brief, powerful summary of who they are and why they matter. e.g., "The leading voice in ethical AI, breaking down complex topics for everyday leaders."]
Core Identity
Primary Role: | [Main profession/expertise, e.g., "AI Ethicist," "Founder," "Lead Data Scientist"] |
Industry/Niche: | [Main industry, e.g., "Artificial Intelligence," "Creator Economy," "SaaS"] |
Company / Brand: | [Company name or personal brand] |
Location: | [City, Country] |
Content & Reach
Primary Topics: | • [Topic 1] • [Topic 2] • [Topic 3] |
Content Formats: | [e.g., In-depth essays, short-form video, technical case studies, podcasts] |
Primary Platforms: | [List the 2-3 platforms where they are most active and influential] |
Approx. Reach: | [Combined number, e.g., "500k+"] |
Why You Must Follow (The "So What?")
- [Unique Value Prop 1]: [What specific value do they provide? e.g., "Delivers daily, no-fluff insights on market trends."]
- [Unique Value Prop 2]: [e.g., "Provides the most thorough, well-researched case studies in the industry."]
- [Unique Value Prop 3]: [e.g., "Offers practical, behind-the-scenes advice for scaling a business."]
Best Starting Point for New Followers
- [Name of Resource]: [Link to or description of a key piece of content. e.g., "Their 'Future of AI' YouTube series" or "Their weekly 'Creator Economy' newsletter."]
- [Name of Resource]: [e.g., "Their pinned post on X/Twitter about '10 Tools for 2025'"]
Key Links
Website / Blog: | [Link] |
LinkedIn: | [Link] |
Twitter / X: | [Link] |
YouTube / TikTok: | [Link] |
Podcast / Newsletter: | [Link] |
Onglet 4
👑 GARY VEE
Last Updated: 2024-10-30
DIGITAL MARKETING #SMO #CONTENT #SIDEHUSTLE #WEB3
Gary Vaynerchuk | @garyvee |
One-Line Summary: The relentless entrepreneur and marketing prophet who champions patience, empathy, and "hustle" as the non-negotiable keys to business and life.
Core Identity & Status
Primary Role: | Serial Entrepreneur, Chairman of VaynerX, CEO of VaynerMedia, Creator of VeeFriends |
Industry/Niche: | Digital Marketing, Social Media, Entrepreneurship, NFTs / Web3 |
Company / Brand: | VaynerX, VaynerMedia, VeeFriends |
Location: | New York City, USA |
Influence Level: | 👑 Legend |
Profile Status: | ✓ Verified / ✓ Active |
Tags: | Entrepreneurship, Marketing, Social Media, Motivation, NFTs, AI, Self-Awareness |
Content Profile
Primary Topics: | • Entrepreneurial Mindset • Social Media Strategy • Accountability & Self-Awareness • Marketing Trends (AI, Web3) • Patience & Long-Term Vision |
Content Formats: | Keynote Speeches, Daily Vlogs (DailyVee), Q&A Shows (#AskGaryVee), Podcasts, Short-Form Video, Tweets |
Primary Platforms: | YouTube, TikTok, Instagram, LinkedIn, X (Twitter), Podcast |
Approx. Reach: | 30M+ (Combined) |
The "Must-Follow" Analysis
Core Influence & Unique Value:
Gary's "core powerness" is his raw, unfiltered energy combined with a surprisingly soft core of empathy and patience. He's a master of "day-trading attention," famously identifying the next cultural and tech shifts (e-commerce, YouTube, social media, NFTs) years before the mainstream. He provides a practical, no-excuses blueprint for success built on a massive work ethic ("hustle"), giving value first ("Jab, Jab, Jab, Right Hook"), and playing the long game ("macro-patience").
Key Strengths:
- [Relentless Content Output]: He is the prime example of his "document, don't create" and pillar content model, producing hundreds of content pieces a week.
- [Pragmatic Optimism]: He balances his high-energy motivation with practical advice on self-awareness, accountability, and kindness as a business strength.
- [Long-Term Vision]: While others chase short-term trends, Gary's core message is to build a "legacy," not just "currency," by having patience for the long-term vision.
Notable Quotes
"Legacy is greater than currency."
"Stop whining, start hustling."
"Content is king, but context is God."
"Your lack of patience is killing you and your need of things is killing you."
Content Gary Vee Showcase
Top 3 Must-See Content
- [Keynote: AI Is the Biggest Wave Since the Internet]: [https://www.youtube.com/watch?v=lT4qPFs_qRo]
- Why it's essential: This shows Gary in his prime, breaking down a massive technological shift (AI) into practical, urgent advice for businesses.
- [Q&A: One Entrepreneur's Take on Leadership]: [A typical #AskGaryVee episode]
- Why it's essential: Shows his ability to give raw, unfiltered, and actionable advice on any topic, from mindset to marketing tactics.
- [Series: DailyVee]: [https://www.youtube.com/@garyvee/videos (filter for DailyVee)]
- Why it's essential: This is his "document, don't create" philosophy in action—a behind-the-scenes look at his life as a CEO, providing immense value through transparency.
Powerful Tweets / Threads
- [Topic: The $1.80 Strategy]: [Search "Gary Vee $1.80 strategy"]
- Summary: His famous, practical advice for growing an audience by leaving your "two cents" on 90 relevant posts a day, genuinely adding to the conversation.
- [Topic: Patience & Perspective]: [General Tweet Theme]
- Summary: "Many of you are worrying about your years, while wasting your days. You can't expect 30 years of results from 30 minutes of work."
Best Starting Point for New Followers
- [The GaryVee Audio Experience (Podcast)]: [Search your podcast app]
- A mix of his best keynotes, interviews, and Q&A sessions, perfect for understanding his core philosophy.
- [His Instagram or TikTok Account]: [@garyvee]
- The best place to see his content model in action, with dozens of short, hard-hitting clips posted daily.
Key Links
Website: | [https://garyvaynerchuk.com/] |
LinkedIn: | [https://www.linkedin.com/in/garyvaynerchuk/] |
Twitter / X: | [https://twitter.com/garyvee] |
YouTube: | [https://www.youtube.com/@garyvee] |
Instagram: | [https://www.instagram.com/garyvee] |
TikTok: | [https://www.tiktok.com/@garyvee] |
Laurent Bourelly

